The Competitive Equestrian April/May 2022 : simplebooklet.com

April/MAy 2022 TCE 3________________________________ThECompETiTivEEquEsTrianA PRIL /M AY 2022The Competitive Equestrian© 2022 by Equestrian Communications USA LLC, all rights reserved. This publication may not be reproduced or quoted in whole or in part by any means, printed or electronic, without the written consent of the publisher. Submissions: Magazines will gladly consider all articles, news, letters, and photographs for publication, but assumes no responsibility for unsolicited material. Submissions may be edited. Letters are assumed publishable unless we are advised otherwise. All submissions should meet our ad deadline to facilitate inclusion in next issue.Publisher & Executive EditorLORNA LOWRIE6 Performance, Precision & Perfection Desert International Horse Park By Tori Bilas, Phelps Media Group50 Carraige Hill Farms: A Vision and Team Turned Well-Oiled Machine By Sydney Jones, Phelps Media Group66 Jennifer Burger Takes the Reins as CEO of Phelps Media Group By Lily Yampolsky, Phelps Media Group72 Product Focus: BEMER By Tori Bilas, Phelps Media Group82 Get Reeady for the 2022 Devon Horse Show and Country Fair By Georgie Hammond, Phelps Media GroupContentThe Competitive EquestrianEquestrian Communications USA LLCeditor@TheCompetitiveEquestrian.com561-753-3389 | info@phelpsmediagroup.comevent management | website development | public relations | photojournalism | marketing | social media elevating your brand beyond the in-gate. world-class service, worldwide exposureCreative DirectorLORNA LOWRIEPhoto ©TCE PhotographyContributing WritersTORI BILAS, PHELPS MEDIA GROUPSYDNEY JONES, PHELPS MEDIA GROUPLILY YAMPOLSKY, PHELPS MEDIA GROUPContributing PhotographersTORI BILAS, PHELPS MEDIA GROUPBRENDA CARPENTER PHOTOGRAPHYGEORGIE HAMMOND, PHELPS MEDIA GROUPSHAWN MCMILLEN PHOTOGRAPHYTHE BOOK LLC

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Performance, Precision & Perfection Desert International Horse Park Photos by Tori Bilas, Phelps Media GroupIreland’s Conor Swail has made a name for himself on both coasts of the United States, racking up wins in FEI competition all over the nation. During Desert Circuit III, he was a top contender in every class he entered, ultimately topping the $138,600 Sun Air Jets 1.55m Grand Prix CSI3* before returning to Wellington, Florida. As the nal pair to contest the jump-o, over a track set by fellow countryman Alan Wade, Swail and his notoriously quick mount Vital Chance de la Roque saved the best for last, putting on a show for the crowd gathered around the Grand Prix Arena. The 13-year-old Selle Francais gelding showcased his skills, galloping his way through the tactful turns with ease and remaining careful over each fence. In what seemed like a photo nish, Swail and Vital Chance de la Roque notched 36.53 seconds on the clock, which was enough to claim rst place honors. Rufer and Mr. Europe would ultimately nish in second place, with Carlsen and Livestream 2 rounding out the top three. Conor Swail and Vital Chance De La Roque jumped to the win in the $138,600 Sun Air Jets Grand Prix CSI3* during Desert Circuit III Conor Swail and Vital Chance De La Roque jumped to the win in the $138,600 Sun Air Jets Grand Prix CSI3* during Desert Circuit IIICONOR SWAIL SOARS TO VICTORY WITH VITAL CHANCE DE LA ROQUE IN $138,600 SUN AIR JETS 1.55M GRAND PRIX CSI3*

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8TCETheCompetitiveEquestrian.com“I feel like he had nearly too much back end today in the jump o,” commented Swail on Vital Chance De La Roque’s performance. “I think it was over extravagant. We’re able to use dierent back boots. The laws are getting tighter all the time but, again, he doesn’t need very much to make the back-end work well. We have that schooled or trained before we come to the competition. He jumped amazing. I don’t need to keep saying how great he is. If you just read his results, and that shows for himself. It was a nice win. We were last to go. The time was very hard to beat. Karrie [Rufer] put up a very fast time. But I did feel if I did what we had to do, I would maybe just make it. So, thankfully, today he had a great round.“I always try to give them something going in as well,” continued Swail on encouraging his horses with a snack before they step in the ring. “I want them to feel comfortable going into the ring as well as coming out of it. It’s just something that I do where I make sure you’re past the in-gate and whoever I’m riding gets a little cookie before we start. I think it sort of helps them feel more relaxed when we come into the ring. It is the same when you nish and come out of the ring. They’re always looking for something, which is nice as well.”Conor Swail celebrated with Vital Chance De La Roque following their win in the $138,600 Sun Air Jets Grand Prix CSI3*

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12TCETheCompetitiveEquestrian.comAll eyes fell on the Grand Prix Arena for the rst international grand prix of the 2022 season at Desert International Horse Park, the $138,600 Purina 1.55m Grand Prix CSI3*. Under the bright sunshine of the California desert, 34 entries put forth their best eort to take home the biggest title of the week and the lion’s share of the prize money in the coveted class. At the conclusion of the class, it was the United States’ Keri Potter who prevailed and topped the eld to take home the victory riding Hannah Loly’s Quitana 11.Potter, who had already claimed top honors aboard the same mount in the $5,000 VitaFlex 1.40m Two Phase earlier in the week, qualied Quitana 11 and her other mount, Ariell La Sirene, for the jump-o, ultimately claiming the rst and third positions on the podium. Potter and Ariell La Sirene laid down a stellar round to put forth the rst double-clear eort of the afternoon in a quick time of 39.89 seconds. Several other entries each tried their hand at the tricky track next, but each knocked rails on the course, leaving them out of contention for the top spot. Returning with her second ride Quitana 11, Potter had the advantage of knowing the ins and outs of the course as she attempted to unseat her own lead. The crowd was on the edge of their seats as she sliced and diced her way around the arena, proving she was the sole athlete to beat as she notched a double-clear ride in 37.40 seconds to take a two-second lead over herself with Quianta 11. As the nal rider on course, Alec Lawler put forth a valiant eort to take the win away from Potter but fell just short of her swift nish as he navigated a clear 38.59-second round with his own For Gold. Their performance was good enough to earn second place honors, while Potter nished out the class with two top three results.“I loved how honest she was,” Potter said of the rst time she rode Quitana 11. “[Her owner] Hannah [Loly] wasn’t super experienced at the top level and I thought this was a great learning horse, but also when it’s done right, she can jump a clear round. I like the feisty ones. I taught Hannah for so many years that she kind of rides what I like as well. I just had this feeling that they’d get along. The trial of the horse was pretty interesting. Hannah was getting run away with but we both had smiles on our faces and were saying, ‘I think we can make this work!’ Over the years, she’s adapted to our program and has gotten better and more rideable as we work with her. I dealt with a lot of horses that were a little bit unorthodox like she is, and I thought that I had the condence that we could work together and make a change. I feel like she was already a good horse, but she’s become better and more rideable over the years. She’s just an awesome horse.”KERI POTTER AND QUITANA 11 ARE QUICK TO WIN $138,600 PURINA 1.55M GRAND PRIX CSI3*Keri Potter and Quitana 11, winners of the $138,600 Purina 1.55m Grand Prix CSI3*

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ZOE BROWN AND LAVIATA LEAP TO FIRST GRAND PRIX WIN IN 25 000 FARMVET GRAND PRIX Zoe Brown notched her first grand prix win during Desert Circuit II in the 25 000 FarmVet Grand Prix As the sun was setting in the desert and the crowd gathered to watch 41 athletes test the track set by Mexico s Manuel Esparza Out of the eight horse and athlete combinations to jump a clear first round and advance to the jump off it was 17 year old Brown who secured the quickest double clear effort riding Cate Tomlinson s Laviata The jump off was a competitive one featuring Olympian Cassio Rivetti Karrie Rufer top ten ranked Conor Swail and more quick entries Taking to the seven effort jump off track first Rufer suffered a rail mid course to finish on four faults in a time of 35 543 seconds Rivetti and Chappuis 14 were next in the arena laying it all on the line to ride away with the first double clear effort of the night The pair crossed through the timers in a swift 32 931 seconds to set the standard high for the remaining six horse and athlete combinations Though Swail piloted Errol to a clean finish the pair was not quite fast enough to unseat Rivetti notching a time of 33 785 seconds to move into the second place position The door of opportunity was open for Brown who entered the Grand Prix Arena next riding Laviata Brown and the 11 year old Oldenburg mare gave the crowd something to cheer about as they sped way through the track to shave nine tenths of a second off Rivetti s leading time narrowly moving into the top position Though the remaining athletes Elisa Broz and Susan Artes would put forth a valiant effort they could not match Brown s impressive

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performance ultimately lending the first place honors to Brown and Laviata Broz s doubleclear effort with Tinkerbell owned by Constance Broz would be good enough to earn second place with Rivetti rounding out the top three aboard Shelly Stull s Chappuis 14 In addition to achieving her first grand prix win Saturday evening Brown also walked away with the 1 000 Equifit U25 Classic award for being the highest placed rider under the age of 25 She s an 11 year old mare owned by Cate and Kelli Tomlinson two of my dad s Harley Brown s clients Brown said of her mount Laviata They re generously letting me ride her for the circuit I m super thankful I ve been riding her since November We showed at National Sunshine Series in November and then we took a little break off and this is our first week back She gives me a lot of confidence which is obviously very helpful because I m a little inexperienced I was just expecting to have a nice round I didn t think I would have a clear round but when I did I was super happy In the barn she s a little bit mare ish She kind of likes to keep to herself I enjoy being around her as much as she lets me She s super nice to flat Overall she s just a really sweet mare I was able to watch Cate her owner ride her for six months so I was able to kind of watch on the ground So when I got on her I kind of felt like I had already ridden her a few times Zoe Brown jumped to her first grand prix win aboard Laviata in the 25 000 FarmVet Grand Prix

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22TCETheCompetitiveEquestrian.comThe 2021 National Horse of the Year did it again in the desert, topping the $15,000 Butet USHJA International Hunter Derby Hunt & Go and stealing the hearts of all the spectators. Jenny Karazissis and Big Shot, owned by Dulcie Lou Morris, proved to be the best of a competitive eld of hunter athletes over an impressive course set by Ken Krome. Athletes piloted their mounts through a classic hunter round, laid out for fences one through eight, including two high options and a two-stride line, then advanced straight into the handy portion over fences nine through 15, which included two high option oxers, a trot jump, a bounce, a solid wall, and several opportunities to turn tightly and open up the horses’ strides for long gallops. The pair ultimately showed true mastery of the course and took the win at the conclusion of the class.On the rst of his two mounts, Nick Haness, and Inkwell, a 10-year-old Warmblood gelding owned by Tami Cabaniss, took on the course fourth in the order of go. The pair took a tight inside path from the trot jump to the bounce, also opting for a tight turn again to the wall at fence 14. Haness met each jump on a forward stride before galloping home and was the rst to take all four high options on the track, moving into the lead with a score of 353 which would ultimately land the pair in second place.The lead changed hands again when Karazissis stepped in the ring aboard Dulcie Lou Morris’ Big Shot and elegantly traversed the rst eight obstacles before switching into handy mode, taking all four high options, and thoroughly impressing the judges for an overall score of 355. In the handy phase, Karazissis smoothly directed Big Shot from the trot jump to the bounce in an even eight strides before opening up his stride to take the high option oxer at fence 12. The pair snaked back across the arena to the nal three fences, meeting them all in stride and earning the new high score which would prove to hold until the end of the class. Third place honors would ultimately be awarded to Gabriela Pattinson and Kim Hall’s Lost Emerald.A partnership formed in 2017, Karazissis and the 11-year-old Holsteiner gelding by Lordanos have impressive wins under their belt, topping the inaugural $100,000 USHJA WCHR West Coast Hunter Spectacular in 2021. The gelding, JENNY KARAZISSIS AND BIG SHOT TOP $15,000 BUTET USHJA INTERNATIONAL HUNTER DERBYformerly a dressage horse, has fought health battles throughout his hunter career, sidelining him but never diminishing his ght to win. Karazissis and Morris were determined to get to the root of his health concerns, willing to do anything possible to keep him comfortable and able to perform at the top level, which included a six-month break from the show ring. In the past year since his return, Big Shot has won the $50,000 USHJA International Hunter Derby in March at DIHP, the $100,000 Hunter Spectacular, and has been named the 2021 National Horse of the Year by the US Equestrian Federation.

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23 TCEApril / May 2022“It’s a lot of pressure [riding him] because he’s so good,” Karazissis gushed about Big Shot, known as “Dude,” aectionately in the barn. “He’s going to do what I ask him to do. And he felt very ready today. I go out there and think, ‘Oh gosh, don’t blow it.’ I’m not concerned about whether he’s going to do this or going to do that, I just nd the jumps, show him the way, and he’ll do it.”“Basically, it’s going to revolve around derbies,” continued Karazissis on Big Shot’s plan for Desert Circuit. “We did the Performance 3’6’’ this week but sometimes we’ll do the High Performance. He’s just a blast and I’m so fortunate to ride him. Thank you so much to the owners, Dulcie Lou Morris, and Gabby Morgeman, who have been so supportive. It’s been a really fun journey.”Big Shot and Jenny Karazissis were back in the winner’s circle after topping the $15,000 Butet USHJA International Hunter Derby during Desert Circuit II

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PHOTOS © CATHRIN CAMMITJANUARY 19 - MARCH 20MAJOR CIRCUITSNOVEMBER 3-7FEI 3*NOVEMBER 10-14 $65,000 USHJA Regional Hunter Derby Championships OVER $5 MILLION IN PRIZE MONEY THIS SEASON FEI 3* FEI 4* WEEKS 2, 3, 5, 6 WEEK 8$50,000 USHJA International DerbyWEEKS 4 & 7$100,000 USHJA West Coast Hunter SpectacularWEEK 8PENDING USEFUSHJA APPROVAL DECEMBER 1-5 DECEMBER 8-12FEI 5*/2* $25,000 USHJA International Derby2021202212th AnnualHUNTER DERBYI s Pr esen t ed ByIn Benefit OfHunter Divisions For All Levels$10,000 Franktown Meadows Hunter Derby$5,000 Non-Pro Hunter Classic • $1,000 Welcome StakeJune 24 - 26, 2022 • Reno, Nevada • FMHunterDerby.com

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52TCETheCompetitiveEquestrian.comIn the late ‘70s, Carriage Hill Farms opened its doors with the hard work and dedication of owner Jane Fennessy and her husband. Nestled in the prime location of Delray Beach, Florida, just a short drive to Wellington where the prestigious Winter Equestrian Festival is held, the barn houses many local riders of all levels and disciplines of horse show competition. With a uniquely diverse program set on a large scale, Fennessy has built the bones of Carriage Hill Farms on organization and teamwork. Fennessy, a lifelong equestrian, began her journey in the horse world at the early age of seven. Whether it was competing throughout her junior career, or nding her niche in the training world after she turned 18, Fennessy was always involved. The experience from her rst professional job in the industry for the Master of Metamora Hunt where she trained, hunted and managed the private 16-stall barn, eventually led her back to Grosse Pointe Hunt Club, where she became the Riding Master, manager, rider and instructor. Eventually making her way to Florida with nothing but her knowledge and respect of horses, Fennessy landed at Jumping Springs Farm in Pompano Beach where she managed 30 client horses and 10 lesson horses while doing 100 to 150 lessons per week – the perfect practice for the concept she would eventually build her legacy on.Managing a large barn operation is no easy task, but for Fennessy, it’s an environment she ourishes in. At Carriage Hill’s original location, which was the Polo Club of Boca Raton, it was imperative that Fennessy implemented the proper systems and hired the right people to keep her vision moving in the right direction. With a business that supports instruction, boarding, as well as oering sale horses, Fennessy knew she couldn’t do it all on her own. In 1994, Fennessy and John Beebe joined forces and never looked back. Today, Beebe manages the boarding and horse care side of Carriage Hill Farms under the name Arlington Farms.To date, Carriage Hill Farms occupies 75 stalls that house approximately 50 show/client horses, varying amounts of sale horses at a given time, and 20 lesson horses as a part of Carriage Hill’s Riding Academy, a component of the business that Fennessy feels gives back to the industry by fostering the growth and development of the next generation of horseman. With such a large workload, it is imperative to the success of the operation as a whole to have a large sta of professionals that are committed to the care and education of each horse and rider. The jobs are Jane Fennessy training Erika Jakobson, Photo by Georgie Hammond, Phelps Media Group

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54TCETheCompetitiveEquestrian.comsplit up amongst nine trainers, which allows for the clients to receive a variety of training tactics and a wide range of knowledge. “As a client, you are able to receive input from all of our trainers, which helps develop a more well-rounded athlete. We all try to be very positive all the time because if we bring that to the clients, they will give that back to both us and their horses,” stated Hayley Iannotti, one of Carriage Hill’s professional riders and trainers. As with any large-scale operation, Carriage Hill Farms has laid a solid foundation with several key qualities to maintain in order to make the business successful. At the forefront of those attributes is good communication.With a team of nine trainers, Carriage Hill’s team is constantly moving in various directions. The team has found it to be very important to always be on the same page so they know who is doing what at all times. With nine dierent individuals comes nine unique training styles, so they work continuously to play o of one another to make sure their clients are receiving the best instruction possible. When Fennessy started Carriage Hill Farms over forty years ago, she laid the groundwork for an operation that would always be committed to the care and education of each horse and rider. Delegating work out to nine dierent people allows for a larger scope of work to get done while maintaining quality in the end product thanks to the commitment each trainer has to the same overarching core values. Building their brand based on that identity has allowed for Carriage Hill to continue growing over the years. Organization also plays a large role in the operations of Carriage Hill Farms. The barn has multiple schedules written down each day on-site for all personnel to access. These schedules include a walker schedule, turnout schedule, care schedule, show schedule, and transportation schedule along with lesson times for the day. These schedules allow all the trainers to be on the same page about who is assigned to which duty for that particular day, allowing the operation to run as smoothly as possible. “We have whiteboards everywhere,” said owner Fennessy. “A white board for the lesson program, for the show schedule, the walker schedule, the care schedule. Everything that takes place on a given day will be set on a schedule somewhere in the barn.” Professional rider and trainer, Arly Glombek echoed Fennessy with, “All our boards are lled out the night before with their unique schedules for the following day. We will get there early in the morning to make sure the schedules are still correct, and make any changes that need to be made.”CHF trainer Ashley Hotz with Kylie Elias and Birthday Boy, Photo by Georgie Hammond, Phelps Media Group

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56TCETheCompetitiveEquestrian.comEcient work is just as important to a large scale organization as the quality of work. With so many moving parts, Carriage Hill Farms places an emphasis on each trainer using their time wisely, whether that be with teaching, riding, or on-site at the horse show. The ability to divide and conquer allows their sta to get the appropriate work done while also maintaining essential work-life balance. The unique nature of Carriage Hill’s large team results from their ability to delegate tasks to a lot of dierent people.”There is little to no hierarchy,” said CHF trainer and rider, Meredith Gallagher. “We try to oer opportunities to each member of the sta that allow them to grow at their own speed. We pass horses and riders amongst ourselves until we nd the best t for that client and horse.” “Being a part of a large-scale operation like CHF has benets that speak for itself. We have truly built a team that feels like family and gets along really well. The relaxed atmosphere doesn’t just show through our sta members, but also through our horses and how happy they are. We have been able to maintain a system that keeps people from getting burnt out in a profession that requires you to work a lot,” claims Glombek. Trainer Ashley Holtz continued, “We are always looking for ways to make our communication better so that we’re all on the same page. It’s always a challenge but we are lucky to have a solid team that makes it worth the work.”Looking back on where Carriage Hill Farms started, it is clear that Fennessy had all the components needed to build a successful business and team. “Find your niche and nd your people,” she said, giving advice to others currently operating or trying to build a large-scale barn operation. “You have to have thick skin and be aware of the strengths of the people around you, while maintaining a constant perspective of the big picture. Things won’t always go perfectly - you won’t always win, you may lose a client or employee here and there - but keeping your focus on the bigger picture will help you overcome those minor challenges that arise.” There’s a place for everyone at Carriage Hill. “I treat everyone here as a human being before anything else. From our trainers to our grooms to our clients, everyone is abundantly cared for,” said Fennessy. “Our business starts from the ground and builds up. It’s pretty cool that you can literally learn how to ride from the start and you can also compete at the highest level, all under the same roof,” explained Iannotti. Unquestionably, Carriage Hill Farms is a vision and a dream turned into a well-oiled machine. CHF Practice Session

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2022 KENTUCKY HORSE SHOWS SPRING & SUMMER SERIESWorld Champion Hunter Rider Event $10,000 USHJA International Hunter Derby $5,000 USHJA National Hunter Derby $37,000 CSI 3* Welcome Speed $37,000 CSI 3* Spring Classic $140,000 CSI 3* Hagyard Lexington GP $35,000 Commonwealth Grand Prixsponsored by Audi of Lexington$15,000 Under 25 Grand Prix$5,000 USHJA National Hunter Derby $37,000 CSI 3* Welcome Speed $37,000 CSI 3* Spring Classic $140,000 Mary Rena Murphy GP sponsoredby Hagyard Equine Medical Institute $35,000 Bluegrass Grand Prix sponsored byAudi of Lexington $15,000 U25 Grand PrixKentucky Summer Horse Show Kentucky Summer Classic $25,000 & $50,000 Grand PrixWCHR Qualifying ShowPremier Rated HuntersLevel 5 Jumpers$25,000 & $50,000 Grand PrixPremier Rated HuntersLevel 5 JumpersS a v e t h e DatesKentucky Spring Horse Show Kentucky Spring Classic KHJA Horse Show Bluegrass Festival Horse Show $25,000 & $40,000 Grand PrixWCHR Qualifying ShowPremier Rated HuntersLevel 5 Jumpers$15,000 Welcome Stake & $30,000 Grand PrixPremier Rated HuntersLevel 4 JumpersFeaturingPlatinum Performance/USHJA International HunterDerby ChampionshipOver $321,00 in Awarded in 2021! &Platinum Performance/USHJA Green Hunter IncentiveChampionshipOver $257,000 Awarded in 2021! *Contact USHJA Hunter Department athunterdept@ushja.orgAll Horse Shows FeatureWIHS & NAL Qualifiers plus Show Jumping Hall of Fame Classics$5,000 USHJA National Hunter DerbyMay 10-15 May 17-22Jul. 27-31Aug. 2- 7Aug. 16-21Aug. 24-28USEF Pony Finals Contact ponyfinals@usef.orgAug. 9-14

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66TCETheCompetitiveEquestrian.comMaking Strides: Jennifer Burger Takes the Reins as CEO of Phelps Media GroupBy: Lily Yampolsky, Phelps Media GroupJennifer Burger is well known in the horse community for her involvement in premier competitions, both as a participant and within the behind-the-scenes operations. Serving on the board of numerous equestrian foundations and events, including the USET Foundation Advisory Committee and the Devon Horse Show, Burger also founded the Brandywine Horse Show alongside Louise Serio, and is President of the National Horse Show. At the end of 2021, Burger pushed her passion even further in December of 2021 when she took on the role of Chief Executive Ocer (CEO) of Phelps Media Group, a leading international equestrian public relations and marketing agency. As a Bualo, New York-native, she grew up with a love for horses. She attended Longacres Camp in East Aurora, New York at seven years old and was instantly hooked on horses. At the age of 13, she got her rst horse as a gift from her grandfather and went on to climb the ranks, eventually competing in the junior hunter division and big equitation classes. She spent her childhood riding under the tutelage of Mervyn and Bessie Alexander and Roger Young. After a successful junior career, she moved into the next phase of her life attending and riding at Hollins University. After graduating from Hollins University with a combined degree in Art History and Studio Art, Burger worked on her Master’s degree at the University of Berkeley and California College of Arts. Returning to Bualo, she became an in-house art director for the family manufacturing rm - a position that grew into creating a small, premier advertising agency, and handling 14 dierent client accounts as an independent business owner. Burger eventually found her way back to horses, competing later in life in the amateur-owner divisions training with Jennifer Alfano, Susie Schoellkopf and most recently, Louise Serio. She was also an owner for top hunter riders like Alfano and Serio, with her most well-known horses, Rock Star and Rock Harbor, securing wins at some of the leading competitions across North America, including The WCHR Hunter Spectacular, The Devon Horse Show, The Washington International Horse Show and The Pennsylvania National Horse Show. Today, Burger’s involvement in the equestrian industry does not include time in the saddle, but with both feet on the ground contributing towards the industry’s growth behind the scenes. Today, in addition to her responsibilities for various events and foundations, her role at Phelps Media Group allows her to combine her two primary passions. Burger explained, “I love my role at Phelps. I get to merge my old advertising love with my lifelong horse love, and it’s incredibly fullling. I worked with Mason Phelps for years and knew him well, so PMG was very familiar to me. The team is amazing and I’m really enjoying working with them. I am 63 years old, so to have two great loves merge at this stage in my life is incredible, and I’m loving every minute.”Jennifer Burger

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68TCETheCompetitiveEquestrian.comPhelps Media Group (PMG) is the industry’s leading equestrian public relations company founded by the late Mason Phelps in 2002. PMG specializes in branding, event coverage, media strategy, web design and social media, oering extensive experience in services such as photography, videography, editorial, press releases and graphic design. Clients include events such as The National Horse Show and The Devon Horse Show, top show barns including Beacon Hill Show Stables and North Run, foundations including the EQUUS Foundation, Moorcroft Conservation Foundation and Danny & Ron’s Rescue, and brands like Parlanti International and BEMER. PMG also includes news sites PS Dressage and Phelps Sports, where top equestrian events such as the FEI World Cup Finals and the Olympic Games are covered for fans of horse sport.With her industry background and new perspective, Burger hopes to bring a refreshed business framework to PMG, enhancing accountability for both the clients and sta to continue the company’s upward growth. Burger continues to maintain her current board positions and, with her new role at the helm of Phelps Media Group, she will no doubt continue to be one of the most inuential promoters and advocates for the horse show world. As a patron of equestrian sport, Burger hopes to continue growing awareness of and promoting top equestrian businesses and show venues while also increasing awareness and accessibility within the sport she has loved since childhood.To date, Burger says her experience has been very positive, noting, “I’m truly enjoying this new position, especially with it being centered around horses and creativity. The best part is working with all the talented people that are here. With our focus on accountability and innovative creativity for our clients, paired with a strong work ethic and positive attitude, the entire Phelps team is committed to continued growth and success.”Jennifer Burger presenting the inaugural Hamel Foundation Equitation Championship to Dominic Gibbs at the National Horse Show alongside Mason PhelpsPhoto: Shawn McMillen

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HMI HORSE SHOW 2022 SERIES HMI Spring Classic May 11 15 Hunter A Jumper 4 Rating pending USEF Approval HMI Equestrian Challenge May 18 22 Hunter A Jumper 4 NAYC Zone 10 Final Trials HMI June Classic June 15 19 Hunter A Jumper 4 NorCal Equitation Classics HMI Equestrian Classic I July 27 31 Hunter A Jumper 4 The Kindness Classic August 3 7 Hunter A Jumper 4 HMI Fall Festival September 7 11 Hunter A Jumper 4 JRW Medal Finals Strides Tides September 14 18 Hunter A Jumper 4 ASSOCIATIONS USEF United States Equestrian Federation USHJA United States Hunter Jumper Association PCHA Pacific Coast Horse Shows Association NorCal Northern California Hunter Jumper Association

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PRODUCT FOCUS BEMER HO THE BEMER HORSE SET By Tori Bilas Phelps Media Group Producing quality show jumpers and hunters all dials back to one thing the horses have to feel their best to perform their best The BEMER Horse Set is a huge part of our daily program in my barn to help make sure my horses are always ready to train and compete Victoria Colvin T he BEMER Horse Set is taking the equestrian world by storm Tens of thousands of users around the globe rely on the BEMER Horse Set to optimize their horse s performance recovery and ability to relax through BEMER s patented PEMF pulsed electromagnetic field signal You have probably even seen the BEMER Horse Set around your barn or being used by top names across all disciplines While loved by top riders from every corner of the equine industry the BEMER Horse Set can benefit truly any equine partner from the Olympic mount to lower level competitors trail horse retirees and more Victoria Colvin a top show jumping and hunter athlete trainer and BEMER Ambassador is a big believer in the BEMER Horse Set and the benefits it provides her horses She uses the BEMER Horse Set every day whether a horse is competing or just spending the day at home For one she believes the BEMER Horse Set allows horses to fully stretch and loosen up prior to a training ride In order for horses to carry themselves properly and go naturally in a frame they need to be soft and supple as well as fit said Colvin Allowing my horse the opportunity to warm up with a hack or simple flat session before diving into heavily collected work gives them the chance to relax and loosen up their muscles Using the BEMER Horse Set before rides has made all the difference in my horses ability to relax stretch and seek the connection on their own The BEMER Horse Set is a great tool to combat any stiffness tightness achiness or discomfort in horses Hunters in particular are known for their natural cadence down the lines Any discomfort will not allow a horse to look smooth and effortless around the ring Benefits translate to the jumper ring as well as winning a speed round or a jump off requires horses to be fit fast and to feel comfortable enough to jump clear Winning a speed round or a jump off requires my horses to be fit fast and to feel comfortable enough to jump clear continued Colvin The BEMER Horse Set is a great tool to combat any stiffness tightness achiness or discomfort in my Victoria Colvin and Gabriel competing in the USHJA International Hunter Derby during WEF Premiere Week 2022

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horses They really love their BEMER time and perform better when we make BEMER a priority in their schedule BEMER Brandon Phillips The BEMER Horse Set also keeps horses calm and focused For hunter competition horses need to be as calm and relaxed as possible and regular use of the BEMER HorseSet helps to ease any nerves or freshness that may come about as a result of weather environmental or other changes But what is it about the BEMER Horse Set that so many top athletes and horsemen like Colvin can stand behind and recommend so highly The technology works at the deepest level improving microcirculation throughout the horse s body Microcirculation occurs in the smallest blood vessels and can t be observed with the naked eye however it has a huge effect on the health and performance of your horse It s at the microcellular level that your horse s vital metabolic processes take place Cells are supplied with nutrients that enable them to fulfill their tasks therefore healthy microcirculation is essential to your horse s allaround well being How does this translate to affects you can actually see The BEMER Horse Set increases physical performance reduces back pain improves functional movement promotes regeneration after illness and improves suppleness during training or when preparing for competitions It can also provide valuable support during the healing process by speeding up recovery after an injury and regeneration after a surgery The BEMER Horse Set is also FEI and USEF compliant so you never have to be concerned about regulations while treating your horse Additional benefits include ease of use a small portable carrying case short sessions that can easily fit into any barn s program plus the BEMER cuffs serve as versatile localized applicators which are excellent for delivering the BEMER signal exactly where you want it From the poll to the hocks the BEMER Cuffs are here to support your horse with BEMER s patented PEMF signal Above all the best possible care for your horse is made possible with the BEMER Horse Set helping you to optimize your next ride whether for competition training or pleasure The BEMER Horse Set does not replace treatment and care of an injury or disease by a veterinarian A veterinarian should be consulted prior to use of the BEMER Horse Set for any medical condition This spokesperson may have been compensated for their testimony Individual results may vary and you may not achieve the same results King M Seabaugh K Frisbie D 2022 Effects of a Bio Electromagnetic Energy Regulation Blanket on Thoracolumbar Epaxial Muscle Pain in Horses Journal of Equine Veterinary Science doi https doi org 10 1016 j jevs 2022 103867 BEMER

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82TCETheCompetitiveEquestrian.comGet Ready for the 2022 Devon Horse Show and Country Fair!By: Georgie Hammond, Phelps Media GroupPhoto by Brenda Carpenter PhotographyThe Devon Horse Show and Country Fair returns to the historic Devon Show Grounds May 26 to June 5! This premier event holds a spot on the calendars of elite equestrians and horse enthusiasts from across the country, as well as the local Devon community. This iconic event features exceptional equestrian competition, special exhibitions, boutique shopping, ne foods and live entertainment, rides, and so much more! Join us for this storied tradition. For full event information and to purchase tickets, please visit devonhorseshow.net. SHOW HIGHLIGHTS Wednesday, May 25 | First Night Event; Art Gallery at DevonJoin us for a special evening dedicated to local equestrian artisans at this fun and festive event. Throughout the show stop back into the Art Gallery at Devon to purchase one of a kind nds at this unique, juried art show. Thursday, May 26 | Sunday, May 29 | Junior WeekendJunior athletes take to the Dixon Oval to compete for top placings in hunter, jumper and equitation competitions. Thursday, May 26 | Family DayEntertainment, food and fun for the entire family all day long! Don’t miss the Devon Dog Contest at 7:00pm in the Dixon Oval. Friday, May 27 | Mounted Games Exhibition; Junior JumpersFull of fast paced relay race style events, the mounted games celebrate the skills and teamwork of younger riders. Junior Jumpers take to the ring Friday night. These talented young athletes and their horses jump at 4’6” course under the lights in the Dixon Oval. Saturday, May 28 | Leadline; Hunt Teams and Family ClassWatch the smallest stars of the equestrian sport ride for ribbons in this always anticipated competition. Join us in the evening for the popular Horse Hunt Team and Family Classes in the Dixon Oval. Sunday, May 29 | Carriage Pleasure Drive; $50,000 Arena EventingThe Carriage Pleasure drive welcomes guests to cheer on carriage drivers as they travel through the streets of Devon culminating in the Dixon oval. Later in the day, $50,000 Arena Eventing showcases riders competing over an enclosed 30-jump show jumping course spanning both rings.

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Monday, May 30 | Tribute to Heroes; Shetland Pony Steeplechase; Adult JumpersEach Memorial Day, Devon continues its tradition of honoring community heroes with a special recognition ceremony in the Dixon Oval, featuring local military and emergency responders. The evening will be lled with the Adult Jumper Classic, Coaching and pony driving competition. Tuesday, May 31 | Family Day; Free Guided Back Barn Tours; $50,000 Jet Run Devon Welcome StakeEnjoy family fun and take a behind-the-scenes look at the barns on the Devon Horse Show Grounds. In the evening, the $50,000 Jet Run Welcome Stake presents the rst of the weeks’ 6 international show jumping events. Watch competitors compete over a 1.45m course. Wednesday, June 1 | Ladies Day; Ladies Side Saddle; $40,000 Devon International Speed StakeLadies Day welcomes you to participate in a sophisticated hat contest and luncheon event which features the always elegant ladies side saddle classes. The evening events bring the $40,000 Devon International Speed Stake to the Dixon Oval, where international show jumpers compete on a highly competitive course. Thursday, June 2 | $25,000 International USHJA Hunter Derby $250,000 Sapphire Grand Prix of DevonWatch as horses and riders gain experience in Derby competition in the $25,000 International USHJA Hunter Derby. Nighttime brings the pinnacle of international show jumping, the Grand Prix is one not to miss as some of the best athletes and horses in the sport compete over a grand prix course ranging from 1.45m to 1.60m fences at 8:30pm. Friday, June 3 Amateur Owner and Local Hunters; $37,000 Devon Speed DerbyThe amateur and local hunters compete throughout the day in both rings. The evening highlight is the fast and furious Devon Speed Derby. Saturday June 4 | $74,000 Idle Dice Open Jumper StakeThe weekend begins with the continuation of the Adult Owner Hunters, followed by the iconic Saddlebred and Hackney classes. The nal evening of the FEI International classes, this highly exciting event is all about speed and a clear round. Sunday, June 5 | Hunter Breeding Classes; Children’s Day & Plant SaleRecognizing the next generation of performance horses and ponies in the hunter discipline, the Hunter Breeding classes are judged in-hand classes. Throughout this free admission day, nd kid-friendly fun including the Itty-Bitty Hat Parade and a plant sale you won’t want to miss!Family DayPhoto by Brenda Carpenter PhotographyArt GalleryPhoto by Brenda Carpenter Photography